Overview Distributors & Jobbers Service Market

The First Application to Report Part Replacement Volumes by Vehicle

Ideally, the type and volume of automotive parts you manufacture and source should meet market demand. But just what is the up-to-date measure of market demand? Until now, you’ve had to rely solely on vehicles-in-operation data to tell you which cars were on the road. Activant Vista® for the aftermarket tracks the actual replacement volumes to more than thousands of vehicle configurations based on parts sold at the counter to both professional and do-it-yourself installers. Imagine the power of being alerted to a spike in water pump replacements for specific vehicles by year, make and model.

Vista data is updated daily from a nationwide panel of part sellers equipped with Activant’s Electronic Catalog. Vista records lookup events, choices/results and sales decisions. Twenty reporting options give you detailed statistics and graphic views for three major categories: aftermarket by vehicle, your brand versus the market and brand point-of-sale activity by vehicle. Reports, including regional summaries, are delivered via Web access so you can evaluate data and manage your business from anywhere. You can also create your own reports for custom analysis.

Key Benefits

• Understand which parts are being installed on which vehicles
• Respond quickly to vehicle replacement trends – is it growing, shrinking or spiking?
• Balance manufacturing and sourcing to meet actual market demand
• Benchmark your brand against the competition
• Support your marketing and sales efforts with accurate market statistics